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Lead On

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Embarking on a Strategic Plan Refresh

Strategic Plan Refresh

Starting in May 2024, the university will begin a refresh of the Lead On, University Strategic Plan.

Strategic Plan Refresh

A Message from President Harroz

As we approach the halfway point of our Strategic Plan, it’s time for a refresh – a time to celebrate our achievements, build on our successes, and strive for even greater heights of excellence.

Read Full Message from President Harroz

Share Your Big Ideas

At the University of Oklahoma, we believe in the power of collaboration and innovation to drive transformative change. As we embark on a refresh of our Strategic Plan, we invite all members of our university community to contribute their thoughts, ideas, and big-picture visions that will shape our future.

Why Strategic Planning Matters:

Strategic planning is not just about setting goals; it's about envisioning a future where our university thrives in all aspects – from academic excellence to operational efficiency, from enrollment growth to community impact. It's about identifying our strengths and leveraging them to create new opportunities while mitigating our risks and improving upon our weaknesses. It's about engaging the university community and charting a course that aligns with our core values and mission while continually adapting and responding to a dynamic and ever-evolving landscape. 

Thank you for being an integral part of this strategic planning process—we look forward to working together to shape a brighter future for OU!

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Leading to Change Lives

Disciplined execution of our Strategic Plan will result in: providing affordable academic excellence for our students; promoting students’ intellectual, social, and emotional growth; and preparing students for a life of meaning and impact.

We will also: educate students committed to the pursuit of academic excellence regardless of background; serve and improve society through discovery, creativity, and innovation; and work in partnership with the public and private sectors to advance prosperity and well-being.

At the University of Oklahoma, our Purpose is elegant in its simplicity and profound in its depth:

WE CHANGE LIVES.

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Recent 'Lead On' News

April 24, 2024

OU Health Stephenson Cancer Center Expanding to Tulsa to Serve Northeast Oklahoma

OU Health Stephenson Cancer Center today announced its expansion to the University of Oklahoma-Tulsa, marking a significant milestone in providing access to research-driven cancer care to northeastern Oklahoma residents. As the state’s sole National Cancer Institute (NCI)-designated cancer center, Stephenson Cancer Center's expansion will offer local patients unparalleled access to advanced cancer treatments and hundreds of innovative clinical trials for multiple cancers.


April 03, 2024

OU Max Westheimer Airport Receives $36.5 Million for Improvements

University of Oklahoma leaders and Congressman Tom Cole (OK-04) celebrated the recent funding to support improvements to the Max Westheimer Airport in Norman. Renovations include extending and strengthening the runway, developing a new taxiway and adding hangar space to accommodate OU’s growing aviation school and increased airport traffic. The improvements will also create safer ingress and egress passageways.


March 07, 2024

Lead On: The University of Oklahoma’s Campaign for the Future Surpasses $1 Billion Milestone

Lead On: The University of Oklahoma’s Campaign for the Future has passed the halfway mark of its seven-year fundraising goal by raising $1 billion for student support, faculty recruitment and retention and transformative projects across campus.