ParticipantsParticipants
in this study were undergraduate students (N = 42) from the University of Oklahoma.
Students were volunteers from classes within the communication department. The
undergraduates received five extra credit points for completing the survey. Students were
female (n = 22) and male (n = 20). Demographic information such as national origin, racial
and ethnic designation was not recorded. The average age indicated for respondents was
between 18 and 24 years old.
Apparatus
The study used a 15-question survey as the primary instrument (see Appendix A). Survey
questions included Likert-type and semantic differential scale questions. The survey
included demographic questions asking gender and age. It also asked students if they had
any previous experience with the military, if either of their parents or primary
caregivers are currently in the military, if either of their parents or primary caregivers
had ever served in the military during the participant's lifetime, and if they have
friends or family currently serving in the military.
The survey also asked if they were planning or considering joining the military, and
whether or not their attitude about the military had changed in the past 5 years. If an
attitudinal change about the military occurred, participants were asked to list what
caused the change. Other questions dealt with how they would characterize people serving
the military, whether they enjoyed movies with a military theme, select the movies they
have seen with a military theme, and how realistic they thought the movies portrayed
people and life in the military. Rounding out the survey were questions asking whether or
not participants enjoyed movies with a military theme and whether they thought the
military was corrupt based on what was portrayed in the movies.
Procedure
Instructors from the communication department assisted with the study. They informed
students about the survey. The majority (n = 40) of participants One class of 40 students
completed the study at one time. Students were told the survey was to be used by the
graduate students attending the Department of Defense Joint Course in Communication class
who were studying how people form their opinions about the U.S. Armed Forces. Students
completed the surveys in about 10 minutes.
Design
This pilot study was survey-research based. A survey was used to have participants
recall their attitudes and opinions about the military through a 15-question survey. The
survey was used as the primary instrument to discover if movies with a military theme do
influence people's opinions about the military.
Analysis
Two methods were used to analyze the data. Descriptive statistics were used to get an
overall understanding of people's opinion of the military, and how realistic they thought
movies with a military theme portrayed people and life in the military. Pearson
correlation tests were used to determine a correlation between the characteristics study
participants associate with military people and how realistic study participants believe
the movies with a military theme are, their enjoyment of military-themed movies, and
whether or not they felt the military was corrupt based on what they saw in the movies.