Code of Ethics

PRSSA strongly believes in the ethical practice of Public Relations. PRSSA wants to install ethics in its members because there are many ethical issues out there that will threaten the integrity of them and the PR profession. For ethical guidance, PRSSA refers to the PRSA Code of Ethics, which is largely recognized as the industry standard.

Professional values of the PRSA Code of Ethics are:

• Advocacy
• Honesty
• Expertise
• Independence
• Loyalty
• Fairness